Celebrate World AMR Awareness Week by helping parents to care for children with coughs

Date: 7 Nov 2023

ACTION: Add the 'caring for children with cough' leaflet and link to your website and/ or winter communications to parents.


As you know, coughs and colds are a common part of childhood, especially during the winter. Most of these infections are caused by viruses and children recover quickly with a bit of rest and paracetamol.  However, many parents of young children can be very worried when their children are unwell and would welcome support and guidance on what to do and when to seek help.


A simple tool can help navigate parents through these worries. The 'Caring for children with cough' leaflet was produced by researchers at the University of Bristol after extensive work with parents. It explains what parents should do when looking after a child with cough and when parents should take their child to see a doctor. This leaflet is in routine use by local NHS services.



We hope you are able to add the leaflet and/ or the link to the Caring for children with coughs public facing website to your website and/or newsletters. This website includes lots of useful information for families including advice on going to school or nursery. 

The link to the website is Caring for Babies and Children with Cough ( and the leaflet is attached to this email for your convenience.



You can find out more about World AMR Awareness Week and Antimicrobial Resistance in the following website

World AMR Awareness Week (


Everybody can pledge to become an Antibiotic Guardian including families and educators:

Antibiotic Guardian – Pledge to be an Antibiotic Guardian


You can also access whole host of educational resources aligned to the national curriculum at eBug:

Home (


Further information preventing and dealing with infectious diseases can be found at

UKHSA Infection Protection and Winter Readiness and Control Toolkit for Early Years and Education Settings - South West Councils (


Health protection in children and young people settings, including education - GOV.UK (